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• ACS Wins Best Loyalty Programme in Smart Awards Asia 2015

  HONG KONG, 29 April 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), won the Best Loyalty Programme Award in Smart Awards Asia 2015 on 22 April in Suntec Convention and Exhibition Centre, Singapore. Mr Gordon Lee, Sales Manager, represented ACS to receive the award. Smart Awards Asia recognizes excellence in the smart card, payment, and retail industries. ACS’s winning entry is e-PLUS Tap to Pay (e-PLUS), a loyalty, payment, and Automatic Fare Collection (AFC) system developed based on NFC (Near Field Communications) technology for SM Prime Holdings Inc., the largest mall operator, developer, and retail company in the Philippines. e-PLUS unifies multiple merchants and applications in one platform, increasing the array of options and benefits available to consumers. e-PLUS also widens reach for merchants, providing them with a way to offer perks to a broader customer base, while fulfilling other marketing strategic needs. “This project is a result of effective collaboration with our client, which has enabled us to design a system that delivers sophisticated benefits to a country where NFC has not yet hit the mainstream,” says Gordon. “This award should be credited not only to the technologies that we have developed in-house, but the amount of thought and effort that we put to tailor these technologies to the needs and environments of end users.” For more information about ACS solutions, email [email protected]. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010 and 2014, ACS was listed in Forbes Asia's “Best Under a Billion”, an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. Visit ACS at http://www.acs.com.hk/.

  https://www.acs.com.hk/en/press-release/1944/acs-wins-best-loyalty-programme-in-smart-awards-asia-2015/
• ACS Launches ACR890 All-In-One Mobile Smart Card Terminal and Software Development Kit

  HONG KONG, 8 May, 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), launched the ACR890 All-In-One Mobile Smart Card Terminal, which combines magnetic stripe, contact, and contactless technologies. ACS also launched the ACR890 Software Development Kit (SDK). “Even as older systems require replacement, companies cannot just throw out systems they have invested in,” says Gilbert Leung, Senior Vice President for Sales and Marketing. “We are thus glad to offer solutions that will help companies that are transitioning from, say, magnetic stripe to contactless, or combining different interfaces for their applications. At the same time, our solution has new features to improve the overall experience of users. ” ACR890 combines wireless data communication, firmware-upgradeability, and highly interactive user interface features (high-resolution color display, touch screen LCD, audio speaker and built-in thermal printer). It can use different connectivity types (GPRS/3G, Wi-Fi, USB, and serial ports) to communicate with other external devices within a network. ACR890 accommodates organizations with different technological standards by supporting ISO 7816‒compliant Class A, B, and C cards; ISO 14443‒compliant Type A and B cards; MIFARE Classic Cards; FeliCa Cards; and ISO 7811 Tracks 1, 2, and 3 magnetic stripe cards. Its contactless support makes it ideal for mass-market applications, such as transport, loyalty, and payment. Its contact interface makes it suited for e-government applications, while its magnetic stripe support makes it applicable for loyalty and e-purse applications. It is standalone and handheld, making it primarily a field-based device. However, its different connectivity types make it also suitable for office-based operations. Meanwhile, the SDK contains a standalone device demo, a simulation of a bus fare application, and device setting configurations. It also contains sample codes (which include source codes to help users develop their own applications), user manuals, and other reference documents. “ACR890 is versatile, high-performing, and priced competitively,” adds Gilbert. “We are confident that it can become an indispensable part of many solutions worldwide.” ACR890 is also compliant with CE, FCC, and RoHS2. Users who want more information about the ACR890 may email [email protected]. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010 and 2014, ACS was listed in Forbes Asia's “Best Under a Billion", an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. Visit ACS at http://www.acs.com.hk/.

  https://www.acs.com.hk/en/press-release/1951/acs-launches-acr890-all-in-one-mobile-smart-card-terminal-and-software-development-kit/
• ACS Discusses EMV in Cards & Payments Asia 2015

  HONG KONG, 29 April, 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), participated in Cards & Payments Asia 2015, which was held from 22 to 23 April, in Singapore. Michael Chan, Assistant Product Marketing Manager, conducted a presentation entitled, “What Makes Migration to EMV a Smart Bet for the Banking Sector.” EMV (Europay, MasterCard and Visa) is a global secure standard for payment transactions. It covers card-present transactions using a contact chip interface. Currently, almost 30 percent of card-present transactions worldwide are EMV. These figures are expected to be driven up further by high fraud rates, and the lack of cost-effective processing and reliable communications infrastructure. With EMV, banks benefit from more approved transactions and greater revenues. Banks are also able to reduce expenses stemming from the need to reissue cards due to card counterfeiting. Michael presented business cases to demonstrate the impacts of EMV in an organization. He emphasized, however, that EMV deployment is more than a matter of buying new technology; it is also a matter of finding suitable resources and partners. With the right resources and partners, banks can ensure that migration to an EMV system will progress painlessly. There are quite a number of considerations associated with EMV migration. An issuer should be able to address concerns that include key management, card personalization, PIN assignment, branch issuance, clearing and settlement, and consumer education. Meanwhile, the acquirer-in this case, the banking sector-will need to be able to address concerns regarding customer support, merchant training, terminal management, and so forth. Transitioning to EMV will introduce a dynamic element to each transaction that that elevates security. In addition, EMV has risk management capabilities that issuers can maximize when authorizing transactions at point-of-sales (POS), making security flexible. For more information about EMV and EMV solutions, email [email protected]. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010 and 2014, ACS was listed in Forbes Asia's “Best Under a Billion”, an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. Visit ACS at http://www.acs.com.hk/.

  https://www.acs.com.hk/en/press-release/1954/acs-discusses-emv-in-cards-payments-asia-2015/
• ACS an Exhibitor in Smart Card Alliance Government Conference 2015

  HONG KONG, 8 June, 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), will be an exhibitor in Smart Card Alliance Government Conference 2015. The event will be held from 9 to 10 June in Walter E. Washington Convention Center, Washington DC, USA. ACS will be in Booth 313. Smart Card Alliance Government Conference 2015 aims to discuss the future of policy and evolving standards for government-issued credentials, and their use in physical and logical access systems. ACS will exhibit its latest products that are suitable for e-Government, Access Control and other smart card applications. These include: ACR890 All-In-One Mobile Smart Card Terminal, a new generation smart card reader with PIN-pad combines magnetic stripe, contact, and contactless technologies, and its Software Development Kit (SDK), which contains a standalone device demo. ACS will also exhibit ACM38U-Y3, an embedded contact reader module that uses the ACR38 core, which supports the Department of Defense Common Access Card (CAC) and the Personal Identity Verification (PIV) card, issued to US federal government employees and contractors. ACM38U-Y3 is one of the offerings under ACS’s newly launched Smart Card Reader Module product line, designed to be integrated into embedded systems, which include, but are not limited to: smart card readers, ATM machines, kiosks, and gaming machines. For more information on the event, please visit www.govsmartid.com. For more information on smart card‒based e-government and access control solutions, visit www.acs.com.hk or email [email protected]. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010 and 2014, ACS was listed in Forbes Asia's “Best Under a Billion”, an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. Visit ACS at http://www.acs.com.hk/.

  https://www.acs.com.hk/en/press-release/1966/acs-an-exhibitor-in-smart-card-alliance-government-conference-2015/
• ACS Wins Innovative Product Award in National Golden Card Project 2015 Golden Ant Award

  HONG KONG, 11 June, 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), was honoured with the Innovative Product Award of 2015 Golden Ant Award. ACS's entry is ACR35 NFC MobileMate Card Reader. This is the second industry-level award that ACR35 has received after receiving the Best Mobile Payment Product Experience Prize in Golden Pine Awards 2014. Ken Tang, ACS Sales Director for China, received the award on behalf of ACS. The award was announced in a gala dinner by 2015 China International Internet of Things Expo. Golden Ant Award is organized by the National Golden Card Project, which aims to foster the development of smart card‒related businesses in China. Zhang Qi, Director of the National Golden Card Project Office, announced the 2015 winners. The Golden Ant Award is the highest award under the National Golden Card project. It recognizes smart card‒related enterprises and research institutions for their innovative spirit in the deployment and application of smart card projects; for advancing informatization and industrialization; and for giving rise to practical products and excellent achievements. ACR35 NFC MobileMate Card Reader is a new smart card reader that can be used with mobile devices. By combining two card technologies (magnetic stripe and NFC tag), it provides users the flexibility to use magnetic stripe cards and smart cards, without additional hardware costs. ACR35 NFC MobileMate uses AES-128 encryption algorithm and DUKPT Key Management system to secure data. It is perfect for users who wish to transact securely while on the go. ACR35 NFC MobileMate card reader is suitable for applications like mobile banking, mobile payment, e-healthcare, and loyalty. ACS also offers other mobile card readers to meet a wider range of requirements. For more information, please visit www.acs.com.hk or email [email protected]. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010 and 2014, ACS was listed in Forbes Asia's “Best Under a Billion", an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. Visit ACS at http://www.acs.com.hk/.

  https://www.acs.com.hk/en/awards-recognition/1999/acs-wins-innovative-product-award-in-national-golden-card-project-2015-golden-ant-award/
• ACS Wins Award for Best Mobile Payment Product Experience in Golden Pine Awards

  HONG KONG, 31 March 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), won the Best Mobile Payment Product Experience Prize in Golden Pine Awards 2014. ACS received the award for ACR35 NFC mobile smart card reader. ACR35 is a portable, stylish, simplified and versatile mobile smart card reader that is perfect for users who wish to transact securely while on the go. ACR35 was selected from more than 30 entries. This card reader supports hi-coercivity and low-coercivity magnetic stripe cards conforming to ISO 7810/ISO 7811 specifications, ISO 14443 Type A and B cards, MIFARE cards, FeliCa cards, and ISO/IEC 18092 NFC tags. By combining magnetic stripe and NFC technologies, ACR35 provides its users the flexibility to use magnetic stripe cards and contact smart cards without the additional hardware costs. ACR35 interacts with mobile devices via the standard 3.5 mm audio jack interface. It may be integrated into mobile environments running on iOS (versions 5.0 and above) and Android (versions 2.0 and above), seamlessly extending the usefulness of any mobile device. It delivers NFC reader functionality and mobility, by enabling even mobile devices without built-in NFC to support NFC and contactless applications. To secure transactions, ACR35 is capable of utilizing DUKPT key management system and AES-128 encryption algorithm. ACR35 is suitable for mobile banking, mobile payment, e-healthcare, and loyalty applications. ACS also offers other mobile card readers to meet a wider range of requirements. For more information, please visit www.acs.com.hk or email [email protected]. The Golden Pine Award ceremony was held on the afternoon of May 22, 2015, during the mobile payment feature session of the 9th Payment China 2015 held in Shanghai. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010 and 2014, ACS was listed in Forbes Asia's “Best Under a Billion”, an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. Visit ACS at http://www.acs.com.hk/. About Golden Pine Award The mpaypass network (http://www.mpaypass.com.cn/) gathered authoritative industry media in IT, financial services, science and technology, third-party payment, NFC and all-in-one cards to hold the first Golden Pine Award Ceremony for the mobile payment industry. The Golden Pine Award presents an industry view of mobile payment products, and invites experts to explore the advantages and future development of each product. In this way, Golden Pine Award facilitates development of the mobile payment industry and strengthens communication about products in the industry.

  https://www.acs.com.hk/en/awards-recognition/2000/acs-wins-award-for-best-mobile-payment-product-experience-in-golden-pine-awards/
• ACS Selected for "Forbes Asia's Best Under a Billion" for the Third Time

  HONG KONG, 3 August 2015 - Advanced Card Systems Holdings Ltd. (“ACS”; SEHK: 8210), Asia Pacific's leading supplier and one of the world's top three vendors of PC-linked smart card readers, has been honoured as one of Forbes Asia’s Best Under a Billion companies in 2015. This is the third time that ACS has been included in the list, while ACS was also included in the 2010 and 2014 lists. The unranked list comprises the 200 top-performing companies among 17,000 of Asia Pacific’s publicly-listed companies, with revenues between USD5 million and USD1 billion. Performance was measured by the average return on investments over the latest five-year period, in addition to the requirement of consistent growth, modest level of debts and sufficient trading volume. Candidates must also be free from major legal issues and must not have engaged in dubious accounting or management practices. ACS is privileged to be one of only two companies from Hong Kong’s technology sector. “We are excited to be chosen as one of Forbes Asia’s Best Under a Billion companies for two consecutive years among the fierce competition. Over the past years, we have seen encouraging growth of the Company with record-high revenues posted in the past three years,” says Ms. Tsui Kam Ling, Chairman of ACS. “As a resilient player in the dynamic global market, we are glad to witness the Company celebrating its 20th anniversary this year. This accolade acknowledges our efforts over the past 20 years, and it will spur us to go the extra mile in pursuit of excellence.” About Advanced Card Systems Holdings Ltd. Founded in 1995, ACS is Asia Pacific's leading supplier and one of the world's top three vendors of PC-linked smart card readers. ACS, together with its subsidiaries was a winner of the Asia Pacific Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan in 2009. In 2010, 2014 and 2015, ACS was included within Forbes Asia's “Best Under a Billion", an inter-industry selection comprising the 200 top-performing publicly listed companies in Asia Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes these products in more than 100 countries worldwide. Visit ACS at http://www.acs.com.hk.

  https://www.acs.com.hk/en/press-release/2020/acs-selected-for-forbes-asias-best-under-a-billion-for-the-third-time/
• ACS an Exhibitor and Speaker in Cards and Payments Philippines 2015

  HONG KONG, 18 August, 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), will be participating in Cards and Payments Philippines. The event will be from 2 to 3 September, in Metro Manila. It will be held at SMX Convention Center, Function Rooms 1 and 2. ACS will be in Booth 01. ACS will be showing all of its product lines. These include ACS’s newest releases, ACR39U, a high-speed PC-linked smart card reader, ACR890, an all-in-one mobile smart card terminal and ACS’s smart card reader modules. ACS will also give demonstrations of its end-to-end smart card-based payment solutions, which have been deployed in various cities worldwide. Khristine Torrefiel, ACS Sales Manager, will be presenting a talk regarding the EMV payment system. Khristine will discuss the benefits of EMV migration for the banking sector, and important considerations for financial institutions that will migrate to EMV. Cards and Payments Philippines will bring together companies from different sectors that want to take advantage of smart card technologies, and technology providers to help them get the full benefits of the latest developments in the industry. For more information on Cards and Payments Philippines, visit http://www.terrapinn.com/conference/cards-and-payments-philippines/index.stm. For more information on smart card products and solutions, email [email protected] or visit www.acs.com.hk. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010, 2014 and 2015, ACS was listed in Forbes Asia's “Best Under a Billion" list, an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. Visit ACS at http://www.acs.com.hk/.

  https://www.acs.com.hk/en/press-release/2026/acs-an-exhibitor-and-speaker-in-cards-and-payments-philippines-2015/
• ACS an Exhibitor in IOTE 2015

  HONG KONG, 10 August, 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), will be an exhibitor in 2015 China (Shenzhen) International Internet of Things and Smart China Exhibition (IOTE 2015). This year the event will be held in Shenzhen Convention & Exhibition Center on August 20 - 22. Mr. Ken Tang, ACS Sales Director - China, will deliver talk for the Mobile Payment Forum session during the exhibition. His topic is "Advocating NFC Technology Towards Connected Commerce". ACS will be in Booth B93, Hall 2. Organized by IOT World, this event is the largest exhibition of its kind in China. It is an important showcasing and trading platform for the whole industry chain of IOT, RFID technologies in China. Since its first event held successfully seven years ago, the scale of this expo has expanded fast by 20% every year. As a frontrunner in the smart card industry, ACS will display its newly launched products including ACR1252U, a NFC Forum-certified reader; ACR1256U, a reader for personal online top-up applications that is capable to support PKI management; ACR123, an EMV level 1–certified terminal for MasterCard Paypass and Visa PayWave contactless payment applications; ACR890, a handheld all-in-one mobile smart card terminal that combines magnetic stripe, contact, and contactless technologies; ACR1281U-K1, a residents' health card reader with financial functions specifically developed for the Chinese market; ACR32, an audio jack reader for magnetic stripe cards and contact cards; ACR35, an audio jack reader for magnetic stripe cards and NFC tags; and CryptoMateNano, a cryptographic USB token that weighs only a little over four grams. ACS will also display an embedded contact reader module ACM38U-Y3. This product is one of the offerings under ACS’s newly launched Smart Card Reader Module product line, designed to be integrated into embedded systems. Visitors attending the fair are invited to visit our booth. Date: August 20-22, 2015 (Shenzhen) Venue: Shenzhen Convention & Exhibition Center, China ACS Booth: #B93, Hall 2 Forum: 2015 Shenzhen International Financial Mobile Payment Forum Date: 11:10 P.M., August 20, 2015 Venue: Meeting Area 3, Hall 2, Shenzhen Convention & Exhibition Center, China Topic: Advocating NFC Technology Towards Connected Commerce About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers, as well as the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. One of the companies on Forbes Asia's "Best Under a Billion" list, a prestigious list of 200 top-performing companies with sales between US$5 million and US$1 billion, selected from 12,930 publicly listed enterprises in Asia Pacific, ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide. ACS Technologies (Shenzhen) Ltd. (wholly owned subsidiary of Advanced Card Systems Ltd.) focuses on offering service to customers in China. It seeks for cooperation with various types of Chinese partners. Visit ACS at http://www.acs.com.hk/.

  https://www.acs.com.hk/en/press-release/2034/acs-an-exhibitor-in-iote-2015/
• ACS Discusses NFC for Connected Commerce in IOTE 2015

  HONG KONG, 26 August, 2015 - Advanced Card Systems Ltd. (ACS, a wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers (Source: Frost & Sullivan), conducted a presentation entitled, "Advocating NFC Technology Towards Connected Commerce" at the Mobile Payment Forum session during IOTE 2015. Mr. Ken Tang, ACS Sales Director for China, conducted the presentation. He highlighted an important distinction between traditional and connected commerce: more than ever, the latter enables shopping to be an instant activity. With traditional commerce, consumers would have to clip out coupons (or print out electronic ones to present during payment), make trips to stores, try out goods, and line up at counters to pay. Meanwhile, connected commerce enables customers to complete the entire shopping process without taking out a physical wallet or going to a brick-and-mortar establishment. With the advent of NFC, connected commerce is no longer confined to accessing websites to participate in transactions. Consumers, for example, can use a mobile device to snap a promotional coupon on the street, log onto a mobile commerce site, receive information from a business, and even review past purchases. As long as a customer has an NFC device, anywhere can be a touchpoint for interaction with a business. Businesses can become truly connected to a consumer’s daily routine in a non-intrusive way. An example cited in the presentation is e-PLUS TaptoPay, an NFC-powered, end-to-end loyalty and payment solution for the largest mall operator in the Philippines. Through a contactless card or NFC phone, the e-PLUS system enables consumers to make electronic payments, avail of discounts and other perks, and benefit from smart queuing in retail establishments. Solutions like e-PLUS are expected to gain wider traction in the next few years. Growth drivers include growing shipments of NFC-enabled phones, and safer, more flexible storage of NFC secure elements. ACS has long encouraged companies to leverage on the potential of NFC to improve services and maximize benefits for different stakeholders. For more information on ACS’s NFC solutions, email [email protected] or visit www.acs.com.hk. About ACS Advanced Card Systems Ltd. (ACS, wholly owned subsidiary of Advanced Card Systems Holdings Ltd., SEHK: 8210), founded in 1995, is Asia Pacific's top supplier and one of the world's top 3 suppliers of PC-linked smart card readers. ACS is the winner of the Product Quality Leadership Award for Smart Card Readers from Frost & Sullivan. In 2010, 2014 and 2015, ACS was listed in Forbes Asia's “Best Under a Billion" list, an inter-industry list comprised of 200 top-performing publicly listed companies in the Asia-Pacific, with sales between US$5 million and US$1 billion. ACS develops a wide range of high quality smart card reading/writing devices, smart cards and related products and distributes them to over 100 countries worldwide.

  https://www.acs.com.hk/en/press-release/2044/acs-discusses-nfc-for-connected-commerce-in-iote-2015/